CAIAP (Guangzhou, reporter xuxuecheng) news, August 17 evening, Gree Electric Appliances (000651.sz) announced that the 18 years of service company “old man” Wang Jingdong resigned from the vice president and Dong secretary. CAIAP reporters called Jingdong many times that night, but they were not answered. For the reasons for wangjingdong’s resignation, many people interviewed prefer to believe that Gli Electric is in the critical period of transformation. Wang Jingdong’s resignation or reveals that there are differences in the company’s internal development strategy. According to the announcement of Gree Electric appliances, on July 17, the company received the resignation report of wangjingdong, and hoped to apply for resignation as director, vice president and Secretary of the board of directors for “personal reasons”. After resignation, he will not hold any position in the company. “It is really a surprise to look forward to the resignation of the general manager. As everyone knows, it is dongmingzhu’s strong general. Although Gree (electric appliances) did encounter difficulties this year, it is understandable to anyone who goes. It is unexpected to expect to leave, “a former Gree Electric Appliance employee interviewed by the reporter was surprised at Jingdong’s resignation. A media person who has participated in shareholders’ meeting or research activities of Gree Electric appliances for many times recalled that dongmingzhu, chairman of Gli electric appliances, once looked at Jingdong sitting nearby in a meeting and sent out “torture” dare not be a successor of Gree Electric Appliances “. Thus, Wang Jingdong’s position and reputation in Gree Electric appliances were seen. “< p > < p > Wang has been cooperating with Dong in a seamless way. Now Gree is in the transition period and needs the stability of management, but he wants to leave,” Liu buchen, an observer of the household appliance industry, said in an interview with reporters that the estimation is related to the differences in the future development strategy of the enterprise. The biggest background of looking forward to Jingdong is that Gli Electric is experiencing a “multi-event autumn”. The time is about to be over mid August, but the half year report of Gree Electric seems to still be “still holding the pipa half cover.”. According to the company’s previous performance forecast, its first half of the net profit attributable to the parent will drop 48% – 54%. In the competition with several other traditional appliance giants, the “bottom gas” of Gree Electric Appliances seems not enough. The total data of all channel promotion of AVC shows that the retail volume of H1 in China’s air conditioning market in 2020 is 28.86 million sets, down 14.3% year on year, and the retail volume is 83.1 billion yuan, down 26.9% year on year. The agency further predicted that the retail sales volume of domestic air conditioning market will drop 19.4% in the whole year. As a household appliance enterprise which highly relies on air conditioning products, this reality and prediction is obviously not “friendly”. According to Liu’s previous interview with reporters, how to stimulate new consumption demand after air conditioning enters the stock market is the biggest problem in front of air conditioning enterprises. Although “Miss Dong” appeared in the live studio several times in the first half of this year, the channel reform has been calling for many years in Gree Electric appliances, but it has been slow and difficult. As the first complete accounting year after the “entry” of high-level capital, 2020 is more concerned by the industry and market than what half year report will be handed over by beegley electric and the year-end report. I’m afraid it is the next step for Gree Electric.