Apple plans to launch a series of subscription service bundles to allow users to subscribe to several of its digital services at lower prices, people familiar with the matter said today. < / P > < p > the service, called “apple one,” will be launched as early as October with a new generation of iPhone 12, according to the person familiar with the matter. These bundles are designed to encourage users to subscribe to more apple services, which will generate more recurring revenue. < p > < p > it has been reported that the “apple one” subscription bundle will include Apple’s music, TV, games, news, fitness and storage services. Today, Apple’s services business has become an important revenue source for the company. In the past two years, Apple’s Services Division has achieved a gross profit margin of 61% to 65%, which is twice as high as that of the hardware products division. In the third quarter ended June 30, Apple’s services business had net revenue of $13.16 billion, up from $11.455 billion in the same period last year. By comparison, iPhone net revenue in the third quarter was $26.42 billion, compared with $25.99 billion in the same period last year.